As expected due to this year’s holiday season, Apple’s profit skyrocketed during the Q1 of 2016. New models of the iPhone are often one of the bestselling holiday gifts, along with other iOS devices that are not as highly popular.
Last year, Apple’s profit was $18 billion during the fourth quarter, which is the largest ever recorded by a single public corporation. However, this year topped that number, generating a profit of $18.4 billion on $75.9 billion in revenue during the last three months of 2015.
Interestingly enough, the company predicted that revenue for Q2 of 2016 would come in between $50 and $53 billion. This is down from $58 billion in revenue from the Q2 of 2015. In terms of Apple’s profit, this would mark the first year-over-year revenue decline for Apple in the last thirteen years.
As usually, the bestselling devices were iPhones, but the biggest growth now comes from the company’s “services” and “other products”. These are the app store, iCloud, Apple Care, Apple Music, and Apple Pay – which grow to $6.05 billion. Products like the Apple Watch and Apple TV managed to bring in $4.3 billion.
For those of you who are interested in how much devices Apple sold during the last three months, here’s the information. Apple managed to sell close to 75 million iPhones, a bit over 16 million iPhones, and 5.3 million Macs.
During the conference call, Apple CEO Tim Cook expressed his interest for a virtual reality headset, which is maybe what we can expect from the company. Asked about virtual reality, Cook said: “In terms of VR, no I don’t think that’s a niche. I think it can be, it’s really cool, can have some interesting applications”. Sounds like Apple is interested in exploring this territory.
